For over 100 years, the British Association of Removers (BAR) has been the voice of the UK Removals Industry. It is dedicated to promoting professional excellence in the sector, developing and maintaining professional standards and services for the benefit of its Members and their customers.
As they were approaching the centenary of their foundation BAR felt that their flagship publication needed a fresher, more contemporary design. We were asked to carry out the magazine makeover and in consultation with the key stakeholders at BAR we assessed the current design and carried out research to establish what was required going forwards.
We decluttered the magazine layout and reduced the colour palette and number of fonts creating a fresher look with improved readability.
Rubicon Marketing has provided BAR with a host of professional and cost-effective marketing services. Their design concepts are creative, contemporary and innovative, and they always deliver on time and within budget. They are reliable, dependable and their friendly team makes them an absolute pleasure to work with.
Paul Swindon, Company Secretary, British Association of Removers